At first glance, just have a good idea, some content and a good CMS, such as WordPress, to make a website. In reality, web development is much more complex than you might think. This article will give you an overview on the steps of creating a website. Make the checklist to be sure you have not forgotten anything!
1. Define the objectives of your website
Why do you want to create a website? It is important to define your objective in order to choose the technical solution that best suits your needs. For a simple blog, a WordPress page will be enough, but if you want to make an e-commerce site, look at WooCommerce or PrestaShop. It goes without saying that you will also need to set up a payment system and install the SSL certificate to secure the transactions. In short, you need to clearly define the goals of your website to find out what features to put in place.
2. Define the content of your website
The content of your website has two objectives: to please your public and to position your website well in the search engines. To do the latter, it is not enough, or even it is not advisable to put keywords everywhere. Google’s algorithms easily detect over-optimized content multiplying keywords. There are also dozens of other factors that impact the SEO of a website: code quality, “Title” and “Meta Description” tags, incoming links, structure and size of the site … Contrary to what can be imagined, SEO has many technical aspects. Good communication makes only a small part of it. Continue reading